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Marketing and More

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7 Website Calls to Action (CTAs) that are bound to draw your attention

7 Website Calls to Action (CTAs) that are bound to draw your attention

Whether you’re optimizing your website, heading into a redesign project or want to increase…

Steven Wang August 13, 2019
What is Values-Based Marketing?

What is Values-Based Marketing?

In today’s competitive landscape, it is increasingly difficult to attract the attention of consumers….

Kevin Duong July 29, 2019
Labs #2 - Fill in the blank

Labs #2 - Fill in the blank

Welcome to happylane Labs! This is a weekly series in which we’ll be running…

Steven Wang July 25, 2019
5 Handy A/B Testing Tips for Savvy Marketers

5 Handy A/B Testing Tips for Savvy Marketers

In today’s increasingly complex and competitive digital landscape, A/B testing has become more crucial…

Steven Wang July 19, 2019
Labs #1 - Upside Down

Labs #1 - Upside Down

Welcome to happylane Labs! This is a weekly series in which we’ll be running…

Steven Wang July 18, 2019
Walkthrough: Getting Started

Walkthrough: Getting Started

In this video we’ll go through the simple 30 second installation process. We’ll also…

Jason V July 15, 2019
4 Reasons to Integrate Paid Ads Into Your Marketing Plan

4 Reasons to Integrate Paid Ads Into Your Marketing Plan

Consider this: According to Invesp, 84% of online shoppers look to social media for…

Steven Wang July 11, 2019
Drip Marketing - the Do's and Don'ts

Drip Marketing - the Do's and Don'ts

Drip marketing is when emails are automatically sent to leads with relevant information. They…

Steven Wang July 2, 2019
User Onboarding: Underrated and Underutilized

User Onboarding: Underrated and Underutilized

Onboarding is the process of getting new users acquainted with your product. It’s their…

Steven Wang June 9, 2019